Archives (2017-2019)

A snapshot overview of various past projects — startups I’ve helped launch, content strategy, digital UX projects, and copywriting, to writing, campaigns, and content for global brands.

Amdocs – Internal and external communications campaign for Amdocs, a collaborative project with Prophet agency.

Amdocs – Internal and external communications campaign for Amdocs, a collaborative project with Prophet agency.

Rise & Fall – Website content redesign for startup Rise & Fall, as well as a series of paid social ads to help launch the brand.

Rise & Fall – Website content redesign for startup Rise & Fall, as well as a series of paid social ads to help launch the brand.

Health Optimisation Summit – Content strategy for Health Optimisation Summit ahead of the summit launch, including website, social and newsletter strategy.

Health Optimisation Summit – Content strategy for Health Optimisation Summit ahead of the summit launch, including website, social and newsletter strategy.

HRZN – Website UX redesign and UX writing for HRZN agency, a branding and marketing agency specialising in product and brand design.

HRZN – Website UX redesign and UX writing for HRZN agency, a branding and marketing agency specialising in product and brand design.

Beauty Stack – Content and UX for Beauty Stack ahead of the new site launch, including templates for social and newsletter posts.

Beauty Stack – Content and UX for Beauty Stack ahead of the new site launch, including templates for social and newsletter posts.

Clipper Teas – social campaigns and content strategy for Clipper Teas, including various campaigns such as Flavour That Sings.

Clipper Teas – social campaigns and content strategy for Clipper Teas, including various campaigns such as Flavour That Sings.

Whole Earth Foods – social campaigns and content strategy for Whole Earth Foods, including various campaigns.

Whole Earth Foods – social campaigns and content strategy for Whole Earth Foods, including various campaigns.

Mercedes-Benz Vans – Content strategy for social, including leading the copywriting for the X-Class campaign.

Mercedes-Benz Vans – Content strategy for social, including leading the copywriting for the X-Class campaign.

Boehringer Ingelheim – Campaign for Boehringer Ingelheim to raise awareness about heart disease.

Boehringer Ingelheim – Campaign for Boehringer Ingelheim to raise awareness about heart disease.

Carol Bike – Social ad campaigns for Carol Bike positioning the brand as the exercise bike to get you fitter, faster.

Carol Bike – Social ad campaigns for Carol Bike positioning the brand as the exercise bike to get you fitter, faster.

AXA Health – Inernal comms strategy for AXA Health to empower employees and positively impact company purpose and culture.

AXA Health – Inernal comms strategy for AXA Health to empower employees and positively impact company purpose and culture.

A series of comms and customer flows for startup Bscly, from abandon cart email to new product launches.

A series of comms and customer flows for startup Bscly, from abandon cart email to new product launches.

Verquvo – Helping to raise awareness about Verquvo, a new drug made by Merck designed for people experiencing heart failure events.

Verquvo – Helping to raise awareness about Verquvo, a new drug made by Merck designed for people experiencing heart failure events.

PMM – Script writing for Project Manager Institute to launch the new Scrum Master course across web and digital platforms.

PMM – Script writing for Project Manager Institute to launch the new Scrum Master course across web and digital platforms.

LBB Skin – A series of content projects for LBB Skin, from articles to social to newsletters, across editorial and web.

LBB Skin – A series of content projects for LBB Skin, from articles to social to newsletters, across editorial and web.

Ready to stand out?
It all starts with a chat.

hello@sarahfretwell.co.uk